Basic Accounting Terms Every Beginner Must Know
Basic Accounting Terms Every Beginner Must Know: Your Complete Guide with Real Examples
A story-driven explanation based on a real small business in Lahore. Learn assets, liabilities, equity, revenue, expenses, profit, and how the core financial statements fit together.
I was sitting in my office last Tuesday when my phone rang. It was Aftab — the guy who opened that electronics shop near Liberty Market in Lahore. He sounded panicked: “Bhai, main samajh nahi aa raha. Sales toh achi chal rahi hain, lekin paisa khatam ho raha hai!”
Sound familiar? Most new business owners hit this exact wall. A few years ago, I did too. Here’s what I wish someone had told me sooner: accounting isn’t rocket science; it’s just stories about money. Once you know how to read those stories, everything clicks.
So let’s walk through Aftab’s first month — the wins, the mistakes, the “aha!” moments — and learn the basic terms that every beginner must know. These fundamentals matter even more today as ERP and AI-powered tools become common in small businesses.
Assets — Everything You Can Actually Touch (or Sell)
Assets are anything the business owns that has value and could be turned into cash. Accountants split them into two big buckets:
Current Assets
- Cash and bank balance
- Inventory you plan to sell
- Accounts receivable (customers who owe you)
- Prepaid items (like insurance)
Fixed Assets
- Land and buildings
- Equipment, machinery, computers
- Furniture and vehicles
Aftab’s Assets on Jan 31:
| Current Assets | |
|---|---|
| Bank balance | $3,500 |
| Cash in register | $500 |
| Accounts receivable | $2,800 |
| Phone inventory | $8,200 |
| Accessories inventory | $1,500 |
| Total | $16,500 |
| Fixed Assets | |
|---|---|
| Display cases & furniture | $4,000 |
| Billing computer | $1,200 |
| Air conditioner | $800 |
| Total | $6,000 |
Total assets: $22,500. Most of it is in quick-to-cash items — healthy for retail.
Liabilities — Everyone You Owe
Liabilities are debts. They’re grouped by when you must pay them.
| Current Liabilities | |
|---|---|
| Supplier invoices | $4,200 |
| Wages payable | $800 |
| Utilities payable | $300 |
| Total | $5,300 |
| Long‑term Liabilities | |
|---|---|
| Bank loan | $8,000 |
| Total | $8,000 |
Total liabilities: $13,300 — manageable relative to current assets.
Equity — What’s Truly Yours
Equity = Assets − Liabilities. For Aftab: $22,500 − $13,300 = $9,200.
Revenue — Money Earned (When Earned)
Revenue is recorded when you earn it, not when cash arrives.
- Cash phone sales: $12,000
- Credit phone sales: $3,500
- Accessories: $2,800
- Repairs: $1,200
Total January revenue: $19,500.
Expenses — Money Out
- Cost of phones sold: $11,700
- Cost of accessories: $1,400
- Rent: $1,500
- Salary: $800
- Utilities: $400
- Marketing: $300
- Insurance: $250
Total January expenses: $16,350.
Profit — The Bottom Line
Gross profit = Revenue − COGS = $19,500 − $13,100 = $6,400
Net profit = Revenue − All expenses = $19,500 − $16,350 = $3,150
Balance Sheet — One‑Moment Snapshot
Rule: Assets = Liabilities + Equity
| Assets (Jan 31, 2025) | |
|---|---|
| Cash in bank | $3,500 |
| Cash on hand | $500 |
| Accounts receivable | $2,800 |
| Phone inventory | $8,200 |
| Accessories inventory | $1,500 |
| Furniture & display cases | $4,000 |
| Computer equipment | $1,200 |
| Air conditioner | $800 |
| Total Assets | $22,500 |
| Liabilities & Equity (Jan 31, 2025) | |
|---|---|
| Accounts payable | $4,200 |
| Wages payable | $800 |
| Utilities payable | $300 |
| Bank loan | $8,000 |
| Owner’s investment | $15,000 |
| Retained earnings (Jan profit) | $3,150 |
| Owner withdrawals | $(8,950) |
| Total Liabilities | $13,300 |
| Total Equity | $9,200 |
Check: $22,500 = $13,300 + $9,200 ✓
Income Statement — Profit for the Period
| Income Statement (Jan 2025) | Amount |
|---|---|
| Revenue | |
| Mobile phone sales | $15,500 |
| Accessories sales | $2,800 |
| Repair services | $1,200 |
| Total Revenue | $19,500 |
| Cost of Goods Sold | |
| Phones | $11,700 |
| Accessories | $1,400 |
| Total COGS | $13,100 |
| Gross Profit | $6,400 |
| Operating Expenses | |
| Rent | $1,500 |
| Salary | $800 |
| Utilities | $400 |
| Marketing | $300 |
| Insurance | $250 |
| Total Operating Expenses | $3,250 |
| Net Profit | $3,150 |
Cash Flow Statement — Actual Money Movement
| Cash Flow (Jan 2025) | Amount |
|---|---|
| Operating Activities | |
| Cash received from customers | $16,700 |
| Cash paid for inventory | $(14,500) |
| Rent | $(1,500) |
| Utilities | $(100) |
| Marketing | $(300) |
| Insurance | $(250) |
| Net Cash from Operations | $50 |
| Investing Activities | |
| Furniture | $(4,000) |
| Computer | $(1,200) |
| AC | $(800) |
| Net Cash from Investing | $(6,000) |
| Financing Activities | |
| Owner investment | $15,000 |
| Bank loan received | $8,000 |
| Owner withdrawals | $(8,950) |
| Loan payment | $(4,100) |
| Net Cash from Financing | $9,950 |
| Net Increase in Cash | $4,000 |
Debits & Credits — The Balancing Language
- Debits increase Assets and Expenses.
- Credits increase Liabilities, Equity, and Revenue.
Examples:
- Sold phones for $500 cash → Debit Cash $500, Credit Sales $500
- Bought $1,000 inventory on credit → Debit Inventory $1,000, Credit Accounts Payable $1,000
Journal Entries — Recording What Happened
- Jan 1 — Start business: Debit Cash $15,000; Credit Owner’s Equity $15,000
- Jan 2 — Buy furniture: Debit Furniture $4,000; Credit Cash $4,000
- Jan 5 — Buy inventory: Debit Inventory $5,000; Credit Accounts Payable $5,000
- Jan 10 — Sales day ($2,000 revenue; $1,500 cost): Debit Cash $2,000; Credit Sales $2,000; Debit COGS $1,500; Credit Inventory $1,500
General Ledger — The Master Record
Cash Account (January)
| Date | Description | Money In | Money Out | Balance |
|---|---|---|---|---|
| Jan 1 | Owner investment | $15,000 | $15,000 | |
| Jan 2 | Buy furniture | $4,000 | $11,000 | |
| Jan 3 | Buy computer | $1,200 | $9,800 | |
| Jan 5 | Cash sales | $800 | $10,600 | |
| Jan 8 | Pay rent | $1,500 | $9,100 | |
| Jan 10 | Cash sales | $1,200 | $10,300 | |
| Jan 15 | Owner withdrawal | $3,000 | $7,300 |
Sales Revenue (January)
| Date | Description | Amount | Running Total |
|---|---|---|---|
| Jan 5 | Cash sales | $800 | $800 |
| Jan 8 | Credit sales | $1,500 | $2,300 |
| Jan 10 | Cash sales | $1,200 | $3,500 |
| Jan 12 | Cash sales | $900 | $4,400 |
| Jan 15 | Credit sales | $2,000 | $6,400 |
Trial Balance — Math Check
| Account | Debit | Credit |
|---|---|---|
| Cash | $4,000 | |
| Accounts Receivable | $2,800 | |
| Inventory | $9,700 | |
| Furniture & Fixtures | $4,000 | |
| Computer Equipment | $1,200 | |
| Air Conditioner | $800 | |
| Accounts Payable | $4,200 | |
| Wages Payable | $800 | |
| Utilities Payable | $300 | |
| Bank Loan | $8,000 | |
| Owner’s Equity | $15,000 | |
| Owner Drawings | $8,950 | |
| Sales Revenue | $19,500 | |
| Cost of Goods Sold | $13,100 | |
| Rent Expense | $1,500 | |
| Salary Expense | $800 | |
| Utilities Expense | $400 | |
| Marketing Expense | $300 | |
| Insurance Expense | $250 | |
| Totals | $47,800 | $47,800 |
Perfect balance — debits equal credits.
Working Capital — Financial Breathing Room
Working Capital = Current Assets − Current Liabilities = $16,500 − $5,300 = $11,200. Positive and comfortable.
Inventory & COGS — What Your Products Cost
- COGS (Jan): Phones $11,700 + Accessories $1,400 = $13,100
- Ending inventory (Jan 31): Phones $8,200; Accessories $1,500 → $9,700
Depreciation Example
Computer cost $1,200; useful life 5 years → $240/year or $20/month recorded as depreciation expense.
Cash vs Accrual Accounting — Timing Matters
Jan 25 sale of $800 to a corporate client (paid in Feb):
- Cash method: record revenue in February (when cash arrives).
- Accrual method: record revenue in January (when earned). Aftab uses accrual for accuracy.
Budget, Forecast & ROI — Plan vs Probability
- Budget (goal): Sales $22,000; Expenses $18,000; Profit $4,000
- Forecast (trend-based): Sales $24,000; Expenses $19,500; Profit $4,500
- ROI (Jan): $3,150 ÷ $15,000 × 100 = 21%
FAQs
What’s the difference between revenue and profit?
Revenue is total money earned ($19,500). Profit is what remains after all expenses ($3,150).
Why don’t profit and cash flow match?
Credit sales, inventory purchases, and unpaid expenses create timing differences. Aftab’s operating cash flow is $50 despite $3,150 profit.
How to improve working capital?
Collect receivables faster, negotiate longer supplier terms, manage inventory tightly, and maintain cash buffers.
Should small businesses adopt ERP?
Yes — ERP automates inventory, invoicing, and reporting while keeping these same fundamentals intact.
Further Reading & Resources
- Simple ERP System for Small Business
- Top ERP Trends in 2025 (AI & Cloud)
- Best ERP Systems for Small Businesses
- ERP vs Traditional Accounting Software
- Cloud ERP — Urdu Guide
- ERP Kya Hai — Complete Urdu Guide
- Business Central vs QuickBooks (Pricing)
- Quick ERP Training in One Day (NetSuite)
- Introduction to Basic Accounting
- The Truth About Accounting That Nobody Tells You
- AI Tools for Accountants — Pakistan 2025

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